Special Webinar Series on COVID-19 - Week 3 by HU Business School

Special Webinar Series on COVID-19 - Week 3 by HU Business School

The Hull University Business School continues the Special Webinar Series on COVID-19 for the 3rd week, bringing a new set of sessions with free and open access so you may share the link with colleagues and friends. If you missed the last weeks' webinars, check out this link with the recordings. 

Exercising from Home with Minimum Equipment - 15th of April, 12 PM [RO time]

The Sports & Fitness Centre at the University will be demonstrating and providing useful tips and activities to exercise when working remotely from home. They will be giving useful exercises that anyone can do, with minimum equipment. We strongly believe that physical wellbeing is important when working in an isolated environment and helps to provide a healthy, positive attitude for teams and employees. To register simply click here

 

Podcast: Innovation Through Forced Disruption - 16th of April, 3 pm [RO time]

The special guest of the podcast is Prof. Christopher Bovis, who will explore how organisations, societies, and governments are being forced to innovate in how they operate as a result of the global pandemic. When our environment changes beyond the geopolitical spheres of control, how do organisations adapt, which ones survive and which ones disappear.  Prof. Bovis is a Professor of International Business Law at the University of Hull. He is an internationally renowned specialist in public sector management, public procurement, and public-private partnerships. His fields of expertise cover international business, EU law, competition, energy, transport, and telecommunications. His research has influenced parliamentary debate, scrutiny and brought responsible change at government level. 

Please check out the Hull University Business School Linkedin page for the link to this podcast. 

Working From Home With Children - 17th April, 2 PM [Ro time] 

The last webinar this week will touch a challenge that many of our EMBA students and alumni are facing: working with children in the house. Many employees are having to handle dual roles, their professional ones, and that of teacher/educator/entertainer. The webinar will be delivered by the Deputy Director of the Business School, Dr Claire Hookham as she discusses some top tips and advice on how to work from home with children around. To register simply click here

Week 2 of Special Webinar Series on COVID-19 by Hull University Business School

Week 2 of Special Webinar Series on COVID-19 by Hull University Business School

The University of Hull remains committed to its mission during this unprecedented time continuing the series of seminars dedicated to the understanding and analysis of the impact of COVID-19 on our societies, economy, health systems, and wellbeing. 

The lectures and contributions coming from scholars and experts in public health, sports, business and politics, accounting and management are aimed to help us understand the numerous implications that this current pandemic and associated economic slowdown has on our health, professional life, business, as well as our society and economic and political system.  

This time the webinars will tackle topics such as the implications that working from home might have on health, the impact of COVID-19 on the health care system and management, risk management and decision management aimed at building resilience in businesses. The webinars are free and open access and the link can be shared with friends and colleagues. 

Health & Wellbeing: Working from Home - 7th of April, 12 PM [RO time]

The first webinar of this week continues with the topic of health and wellbeing. It will explore the topic that every business is having to adapt to: working remotely. Join this one hour webinar as the University of Hull will bring colleagues from the Sports Science team at the University to discuss the importance of exercise and posture when working remotely. To register simply click here

 

Panel Session: Health Care Management & It’s Future Beyond COVID-19 - 8th of April, 3 pm [RO time] 

The second webinar will be on Wednesday and it will cover the topic of health care management and its future under COVID-19. It will take place as a Panel Session where academic and industry experts are invited to discuss the impact COVID-19 is having on the global health care system. The panel will be answering your questions on how to manage a national emergency, how to face challenges & obstacles and discuss the future outlook to this sector. To register simply click here.

Panelists:

Dr. Nicholas Snowden - the MBA Academic Director, who is teaching the Exec. MBA modules belonging to the Organisational Behaviour and Human Resources Management group of the Exec. MBA programme delivered in Cluj-Napoca.

Dr. Amanda Lee - Associate Dean (International), Faculty of Health & Social Care 

NHS: to be confirmed 

 

Resilience & Leadership - 9th of April, 2 PM [RO time]

This webinar will introduce the role of risk management and decision analytics in restoring normalcy and building resilience among businesses of all types during these periods of uncertainties. Companies are changing business priorities and being agile managing risks helps to allocated assets efficiently. The University of Hull business and management experts will be joined by the Director & CEO of OSL Risk Management Lt UK. To register simply click here.

Special guests: 

Dr Rexfored Attah-Boakye – Lecturer in Accounting 

Dr Elvis Hernandez-Perdomo – CEO OSL Risk Management

 

Together with our educational partners, the University of Hull, we will continue to keep you informed and up to date on all the learning and educational events we are organising throughout this period.  

Răspunsul TEE la situația COVID19

Răspunsul TEE la situația COVID19

Suntem foarte întristați de actuala evoluție a evenimentelor, dar sănătatea și siguranța dvs. reprezintă cele mai importante aspecte pentru noi. Din acest motiv am pregătit câteva măsuri pentru a depăşi următoarea perioadă și a continua livrarea programului Executive MBA University of Hull și a celorlalte proiecte educaționale în întregime în mediul online, fără ca standardul de calitate al acestora să fie afectat în vreun fel, asigurându-ne în acelaşi timp că studenții noștri, profesorii Hull University Business School și personalul nostru rămân în siguranță și sănătoși.

Echipa Hull University Business School lucrează intens la pregătirea unei alternative on-line pentru programul Executive MBA pe care îl livrează la Cluj-Napoca din 2015. În acest sens, toate modulele programate până în august 2020 sunt livrate acum online, fără ca nivelul de calitate al predării să fie afectat de această tranziție. Ne vom întoarce la predarea față în față de îndată ce interdicțiile de călătorie vor fi ridicate. Mai multe detalii sunt disponibile pe website-ul lor. 

Dorim să-i anunțăm pe cei care doresc să se alăture următoarei grupe Executive MBA care va începe în august 2020 că mai avem câteva locuri rămase disponibile. Echipa Transilvania Executive Education continuă procesul de înscriere alături de Universitatea Hull, chiar dacă aceste procese s-au mutat în întregime în mediul onlineSesiunile Exec. MBA gratuite pe care le oferim celor interesați să se alăture programului EMBA sunt înlocuite cu video conferințe online în care puteți discuta cu profesorii Universității Hull care predau în cadrul programului și cu studenții noștri care vă vor răspunde oricăror întrebări pe care le aveți şi vă vor împărtăşi experiențele lor de predare şi învățare. Pentru a participa la aceste video conferințe şi pentru a intra în contact cu noi vă rugăm să utilizați același formular disponibil pe site-ul nostru.

Universitatea Hull organizează în următoarele săptămâni o serie specială de webinarii pe tema COVID19. Experți din domeniul academic și consultanți ai Hull University Business School sunt gata să vă împărtășească expertiza lor și să vă ofere sfaturi cu privire la provocările cu care se confruntă mediul de afaceri în această perioadă. Pentru mai multe detalii vă rugăm să consultați site-ul nostru (secțiunea blog). Lucrăm la un plan pentru a organiza următoarele sesiuni de conferințe Executive Talks în format online. Ne propunem ca împreună cu absolvenții și partenerii noștri să dezbatem cele mai relevante subiecte şi probleme cu care se confruntă în prezent mediul de afaceri şi să folosim expertiza comunității noastre Executive MBA pentru a depăşi criza actuală.

Întâlnirile Teach Yourself Business s-au mutat în mediul online, prima ediție în acest format având loc pe 30 martie, cu aproape 20 de participanți care s-au alăturat grupului pentru a discuta despre cartea Affluenza de James Oliver. Vă vom ține la curent cu următoarele sesiuni online pe care le organizăm. Dacă sunteți interesați să participați, avem rugămintea să ne trimiteți un email la Această adresă de email este protejată contra spambots. Trebuie să activați JavaScript pentru a o vedea.

Ne propunem să fim un hub de idei și expertiză pentru societatea civilă și comunitatea de afaceri. Organizăm sesiuni online cu comunitatea noastră tocmai pentru a facilita schimbul de idei și a contribui la găsirea soluțiilor la problemele tot mai diverse din mediul de business. 

Recession Survival Kit

Recession Survival Kit

Critical Thinking. Analytical Models. Descriptive examples

 

As SARS-COV-2 spreads throughout the world, businesses are gearing up to adapt. More than ever, we need to become skilled in creative problem-solving.

To try and do our bit to help, we have created a compact, practical, business survival toolkit which provides analytical tools to structure your thinking/planning and examples of organisations that have successfully adapted to rapidly changing external conditions, so that you can future-proof your business in the challenging weeks and months ahead.

We propose to you three main analytical models, that will help you navigate through the current challenging situations. In order to better understand these models, we selected for you several examples that illustrate how businesses can become resilient, innovative and adaptive.

 

1. Ask the right questions and adapt for resilience

Double Loop Learning

In contrast to single-loop learning (which is often used for predictable and stable environments), which asks people how to do things right, double-loop learning asks what are the right things. Double Loop Learning is associated with a far more fundamental question, which invites us to reconsider our basic assumptions and think beyond acting within simple patterns.

Picture source: https://doublelooplearning.co.uk/about/

TIPS: Single-loop learning stands for optimisation and efficiency, while double-loop learning stands for adaptation and resilience.

Read more: Argyris C., ‘Teaching Smart People to Learn’, Harvard Business Review, May – June 1991

 

2. Identify your Core Competencies

In order to become resilient, it is important to understand your core competencies. 

Core competencies are those things that you do for your customers better than your competitors. Knowing these allows you to ask yourselves how they could be transferred into new, more distant marketplaces. It is time to adapt, not optimise.

Core competencies have three primary characteristics:

“First, a core competence provides access to a wide variety of markets […] Second, a core competence should make a significant contribution to the perceived customer benefits of the end product… Finally, core competence should be difficult for competitors to imitate.” Prahalad, C. K. & Hamel, G., 'The Core Competence of the Corporation', Harvard Business Review, May-June, 1990

TIPS: Consider asking and involving your employees, customers, suppliers, etc. in identifying your core competencies. 

 

Read more: Prahalad, C. K. & Hamel, G., 'The Core Competence of the Corporation', Harvard Business Review, May-June, 1990 

 

3. Use Associative Thinking 

Whilst managers are good at using a better understanding of their core competencies to identify opportunities that are cognitively close to their business, managers need to learn to recognise similar underlying patterns in distant markets and make the cognitive leap.

What core competencies do you have that are transferable to other markets? 

For example, FujiFilm applied the Ansoff Matrix to leverage their photographic film knowledge to enter new medical and telecom devices markets.

TIPS: check out the response from the defense and automotive industries in producing medical equipment for healthcare systems.  

Picture source: https://corporatefinanceinstitute.com/resources/knowledge/strategy/ansoff-matrix/

Read more:  

Gavetti, G., ‘The New Psychology of Strategic Leadership’, Harvard Business Review, July-August 2011
HBR Video on The Explainer: Core Competence https://hbr.org/video/5146717725001/the-explainer-core-competence 

 

4. Make sense of where you are and identify suitable practice

The Cynefin Framework 

It provides a framework for defining the nature of the problem, adding new dimensions for sense-making other than the usual tendency to simplify, standardize and create best practices. In a crisis, adopting a simple approach may push the business into a chaotic space, where recovery is very expensive.

TIPS: check out Dave Snowden’s video for how to use the framework. 

Read more: Cynefin St David’s Day 2019 articles on Cognitive Edge blog [picture source]

 

Becoming resilient beyond COVID-19 [examples]

  • Farmec Cluj has leveraged its core competence in Over The Counter (OTC) pharmaceuticals and FMCG healthcare products to launch hand sanitizer brands, supplying first-line health care workers and other public servants. Aware that this crisis presents an opportunity to familiarise customers with their products and embed new brands to grab market share. Cosmetic Plant and Dacia Plant have also launched new hand sanitizer brands.
  • Dyson (famous for their hand dryers) is using their innovative consumer engineering competencies to develop and manufacture new types of ventilators that will enable them to develop a footprint in the medical devices market.
  • Ventila TM project is connecting medical professionals and academics using 3D technologies provided by a start-up based in Timisoara to produce ventilators.  Can somebody use this experience, beyond the COVID-19 crisis, to create value and enter new markets?
  • Representatives from the Romanian automotive industry (Dacia Renault and Ford) are working on prototypes for mechanical ventilators, to make use of engineering competence and surplus production capacity. Can they make the cognitive leap beyond this crisis and establish new revenue streams?
  • An energy Co. from Targu-Mures was fast to design, test & certify a mechanical ventilator in partnership with the Targu-Mures University of Medicine, Pharmacy, Sciences and Technology (UMFST).

 

Early Learning from Corona situation 

  • The end of Retail? After huge growth in online shopping will we go back to the traditional shops?  Retailers will find innovative ways to leverage their core competencies or wither and die.
  • Property value. Do we need to be in the office, the gym, or the mall physically?  Gyms & trainers using online platforms to offer interactive classes and provide new services such as nutrition and well-being services e.g. 7 Card opened an online video hub for fitness and leisure activities. Companies like Emag are looking at office space more carefully, as remote working is having a positive impact on productivity for them. How many physical spaces will be replaced by Zoom, Skype, WhatsApp, Signal, Hangouts, etc.? See how 8x8.vc are defining this crisis as an opportunity to create demand.
  • Try new things. Viziere.ro is a national platform aggregating competencies and resources for the production and distribution of face shields. Similarly, the University of Hull is working with a local molding company to produce essential face shields to protect medical staff.  Can any of those involved use this experience, beyond the COVID-19 crisis, to create value and enter new markets?
  • Technology enables the associative leap. Giants like Apple and Google developing apps to trace the spread of infection, as a means of establishing credibility in new medical markets. Streaming is turbo-charging the convergence of tech & globalisation around media channels like TV.

 

Communicate with customers

  • Use online platforms in order to connect customers to better leverage the existing use of core competencies. Eg. online baking courses delivered by bakery shops, wine tasting courses, online cooking shows delivered by restaurants, online tours and materials promoting holiday destinations. Hatfield House Bar in Belfast started delivering draught beer directly to their customers’ front door, as have producers of bio/organic food.
  • Explore new types of products to keep your customers loyal. eg. vouchers, membership cards, etc 
  • Ask Customers to help you identify core competencies and where associative product and market opportunities could be leveraged.
  • The commitment shown during the crisis represents an opportunity to reach beyond price if you can connect your brand(s) to customers' intrinsic needs, beyond any transactional value.
  • Give. If you are able to help customers in a time of need it is likely to be unusual and may be transformational.  Many will not forget….

 

How we can help you?

In this recession survival kit, we have shown how the use of 4 analytical models together can inform your decision making and enable you to thrive. Transilvania Executive Education encourages and enables interconnected thinking, and nurtures responsible leadership. We help companies and businesses to employ models of critical and analytical thinking and apply them locally in order to become more resilient and adaptive in the face of complex challenges.

If you need help in using these models for your business, please Această adresă de email este protejată contra spambots. Trebuie să activați JavaScript pentru a o vedea.. We look forward to helping you.

TEE team [Andy, Andreea, Bianca, Ovidiu]

 

Useful websites to continue the research:

Hull University Business School Special Webinar Series on COVID19 impact

The Economist

Financial Times

Harvard Business Review 

Ziarul Financiar 

Ministerul Finantelor Publice 

 

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Cluj-Napoca, România

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